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<rss version="2.0"><channel><atom:link rel="hub" href="http://tumblr.superfeedr.com/" xmlns:atom="http://www.w3.org/2005/Atom"/><description>Hey there! I’m an engineer/designer who cranks out some of the best web applications this side of the East River. 

I build ParkWhiz and PlaceVine, and I used to work at CollegeHumor. Sometimes I like to do other stuff too.</description><title>jon thornton is the bee's knees!</title><generator>Tumblr (3.0; @jonthornton)</generator><link>http://tumblr.jonthornton.com/</link><item><title>Summer is going out with a bang.</title><description>&lt;img src="http://28.media.tumblr.com/tumblr_l8ah5vFUm11qaaxm3o1_500.jpg"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;Summer is going out with a bang.&lt;/p&gt;</description><link>http://tumblr.jonthornton.com/post/1071115060</link><guid>http://tumblr.jonthornton.com/post/1071115060</guid><pubDate>Sun, 05 Sep 2010 15:36:34 -0400</pubDate></item><item><title>Vincent van Gogh was 27 when he started painting.</title><description>&lt;p&gt;Vincent van Gogh was 27 when he started painting.&lt;/p&gt;</description><link>http://tumblr.jonthornton.com/post/1043230365</link><guid>http://tumblr.jonthornton.com/post/1043230365</guid><pubDate>Tue, 31 Aug 2010 13:33:48 -0400</pubDate></item><item><title>Fuck You by Cee-lo. YouTube says this is just a placeholder til...</title><description>&lt;object width="400" height="336"&gt;&lt;param name="movie" value="http://www.youtube.com/v/CAV0XrbEwNc&amp;rel=0&amp;egm=0&amp;showinfo=0&amp;fs=1"&gt;&lt;/param&gt;&lt;param name="wmode" value="transparent"&gt;&lt;/param&gt;&lt;param name="allowFullScreen" value="true"&gt;&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/CAV0XrbEwNc&amp;rel=0&amp;egm=0&amp;showinfo=0&amp;fs=1" type="application/x-shockwave-flash" width="400" height="336" allowFullScreen="true" wmode="transparent"&gt;&lt;/embed&gt;&lt;/object&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;Fuck You by Cee-lo. YouTube says this is just a placeholder til the real video is done, but I really like this version.&lt;/p&gt;</description><link>http://tumblr.jonthornton.com/post/1010117042</link><guid>http://tumblr.jonthornton.com/post/1010117042</guid><pubDate>Wed, 25 Aug 2010 15:22:00 -0400</pubDate></item><item><title>"You need to approach them the way you would a wounded bear - confident, cautious, and holding the..."</title><description>“You need to approach them the way you would a wounded bear - confident, cautious, and holding the right enticements.”&lt;br/&gt;&lt;br/&gt; - &lt;em&gt;My friend &lt;a href="http://www.aaronkharris.com"&gt;Aaron Harris&lt;/a&gt;, on &lt;a href="http://www.aaronkharris.com/post/1000816766/wehaveactoandsocanyou"&gt;hiring a CTO in NYC&lt;/a&gt;&lt;/em&gt;</description><link>http://tumblr.jonthornton.com/post/1003945410</link><guid>http://tumblr.jonthornton.com/post/1003945410</guid><pubDate>Tue, 24 Aug 2010 12:02:55 -0400</pubDate></item><item><title>My new apartment has a closet inside a closet.</title><description>&lt;img src="http://30.media.tumblr.com/tumblr_l7m67g2fPz1qaaxm3o1_500.jpg"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;My new apartment has a closet inside a closet.&lt;/p&gt;</description><link>http://tumblr.jonthornton.com/post/998667378</link><guid>http://tumblr.jonthornton.com/post/998667378</guid><pubDate>Mon, 23 Aug 2010 12:38:04 -0400</pubDate></item><item><title>Hatstamp: Manly Advice. Volume 2</title><description>&lt;a href="http://hatstamp.tumblr.com/post/964299428/manly-advice-volume-2"&gt;Hatstamp: Manly Advice. Volume 2&lt;/a&gt;: &lt;blockquote&gt;&lt;p&gt;If you are trying to get a fetching young lady to take an interest in being your special gal, here are a few suggestions to woo her: If she asks you what you’ve been up to, always respond with; “I just got back from sky-diving.” If she asks you what you like to do in your spare time, say; “I like to put out forest fires. When there are no fires, I sky-dive or volunteer at my personal trainer’s bear farm.” If she wants to know where you live, say; “If I had my way, I’d live on the rim of an active volcano, but for now I’m at (insert address here).” If she wants to know what you’re doing tonight, respond; “I’m throwing rocks at myself in order to become immune to fear and pain, but I can push that off till thunderday so that you and I can go out.” If she asks what “Thunderday” is, say; “its the secret 8th day of the week that’s taught to presidents, tribal leaders and people who have survived being struck by lightning.”&lt;/p&gt;&lt;/blockquote&gt;</description><link>http://tumblr.jonthornton.com/post/967682158</link><guid>http://tumblr.jonthornton.com/post/967682158</guid><pubDate>Tue, 17 Aug 2010 13:55:59 -0400</pubDate></item><item><title>Gap clothes have never fit me particularly well so I’d...</title><description>&lt;img src="http://24.media.tumblr.com/tumblr_l75gkuHeLQ1qaaxm3o1_400.png"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;Gap clothes have never fit me particularly well so I’d normally ignore a 25% off sale, but the novelty of the Foursquare tie-in caught my attention.&lt;/p&gt;

&lt;p&gt;Eventually the novelty of Foursquare will wear off; some say it already has. I don’t know about you, but I’ve had very few of the serendipitous “hey my friend just checked in at a bar around the corner; let’s go!” experiences that were the initial selling point to consumers. I rarely remember to check in these days, and collecting badges, mayorships, and points lost their thrill long ago. &lt;/p&gt;

&lt;p&gt;But I don’t think this matters to Foursquare’s long-term success. The game was just a Trojan horse - a way for the service to collect a critical mass of users. It doesn’t matter that people grow tired of the game mechanics and stop checking in to bars after a couple months. That’s not the point.&lt;/p&gt;

&lt;p&gt;Foursquare’s actual goal is to be the Google Analytics of the real world. By tying promotions to check-ins, businesses can easily track the effectiveness of their marketing campaigns. This is worth a LOT of money. Rather than flying blind or making guesses based on sales numbers after the fact, brick-and-mortar businesses can hone their marketing the same way that web businesses do. Eventually someone will close the loop by tying Foursquare check-ins to actual purchases, and business will be able to do real-world conversion tracking. CPC (Cost-per-conversion) revolutionized advertising on the web; imagine the impact when that model can be used everywhere else.&lt;/p&gt;

&lt;p&gt;&lt;a href="http://erlebacher.org/2010/01/29/how-blippy-can-help-foursquare-monetize-check-ins/"&gt;I’m hardly the first person to think this,&lt;/a&gt; but it’s only recently that Foursquare has demonstrated that they’re really moving in this direction. Should be interesting to see how Facebook’s inevitable location product alters this market.&lt;/p&gt;</description><link>http://tumblr.jonthornton.com/post/952816807</link><guid>http://tumblr.jonthornton.com/post/952816807</guid><pubDate>Sat, 14 Aug 2010 12:02:53 -0400</pubDate><category>nerdyshit</category></item><item><title>Check out TripTrop.

It shows how long it would take to get from...</title><description>&lt;img src="http://27.media.tumblr.com/tumblr_l6zze41mIv1qaaxm3o1_500.jpg"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;Check out &lt;a href="http://www.triptropnyc.com/"&gt;TripTrop&lt;/a&gt;.&lt;/p&gt;

&lt;p&gt;It shows how long it would take to get from a specific point in NYC to any other part of NYC, factoring in subway and walking time. I used it constantly during my recent apartment search.&lt;/p&gt;</description><link>http://tumblr.jonthornton.com/post/937746691</link><guid>http://tumblr.jonthornton.com/post/937746691</guid><pubDate>Wed, 11 Aug 2010 13:03:40 -0400</pubDate></item><item><title>I broke my smug sense of moral superiority.</title><description>&lt;img src="http://24.media.tumblr.com/tumblr_l6fz1j255y1qaaxm3o1_500.jpg"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;I broke my smug sense of moral superiority.&lt;/p&gt;</description><link>http://tumblr.jonthornton.com/post/885768258</link><guid>http://tumblr.jonthornton.com/post/885768258</guid><pubDate>Sat, 31 Jul 2010 17:39:29 -0400</pubDate></item><item><title>Flaming Lips @ Central Park Summerstage, 7/26/2010</title><description>&lt;img src="http://27.media.tumblr.com/tumblr_l67zabVzwV1qaaxm3o1_500.jpg"/&gt;&lt;br/&gt; &lt;br/&gt;&lt;img src="http://26.media.tumblr.com/tumblr_l67zabVzwV1qaaxm3o2_500.jpg"/&gt;&lt;br/&gt; &lt;br/&gt;&lt;img src="http://26.media.tumblr.com/tumblr_l67zabVzwV1qaaxm3o3_500.jpg"/&gt;&lt;br/&gt; &lt;br/&gt;&lt;p&gt;Flaming Lips @ Central Park Summerstage, 7/26/2010&lt;/p&gt;</description><link>http://tumblr.jonthornton.com/post/866138243</link><guid>http://tumblr.jonthornton.com/post/866138243</guid><pubDate>Tue, 27 Jul 2010 10:08:33 -0400</pubDate><category>music</category></item><item><title>Photo</title><description>&lt;img src="http://29.media.tumblr.com/tumblr_l66581W8Xz1qaaxm3o1_500.jpg"/&gt;&lt;br/&gt;&lt;br/&gt;</description><link>http://tumblr.jonthornton.com/post/861486318</link><guid>http://tumblr.jonthornton.com/post/861486318</guid><pubDate>Mon, 26 Jul 2010 10:21:37 -0400</pubDate><category>music</category></item><item><title>There’s a store near my apartment called Pickles and...</title><description>&lt;img src="http://30.media.tumblr.com/tumblr_l64xiyp5eL1qaaxm3o1_500.jpg"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;There’s a store near my apartment called Pickles and Olives. They only carry pickles and olives.&lt;/p&gt;</description><link>http://tumblr.jonthornton.com/post/858521263</link><guid>http://tumblr.jonthornton.com/post/858521263</guid><pubDate>Sun, 25 Jul 2010 18:36:54 -0400</pubDate></item><item><title>Google Open Spot</title><description>&lt;p&gt;So Google launched an Android App that is supposed to &lt;a href="http://techcrunch.com/2010/07/09/google-parking-open-spot/"&gt;make parking a breeze&lt;/a&gt;. One problem: it won’t.&lt;/p&gt;

&lt;p&gt;The app works by having people report when they’re leaving their street-side parking spot. That data gets fed into the app, and then drivers can see where people recently left an open parking spot. &lt;/p&gt;

&lt;p&gt;The problem is that data has a &lt;i&gt;very&lt;/i&gt; short lifespan. In the time it takes you to pull out your phone and figure out how to get to that open spot you found using Open Spot, that spot will get taken. By someone who wasn’t futzing around with their smartphone.&lt;/p&gt;

&lt;p&gt;The real solution is to price street parking for what it’s worth. That means parking meters, and that means much more expensive parking meters. Higher prices for parking create greater turnover in the spots, which makes it easier to find a parking spot. San Fransisco is taking a stab at this with the &lt;a href="http://sfpark.org/"&gt;SFPark project&lt;/a&gt;. (Fun fact: the original premise of ParkWhiz was to do exaclty what SFPark is doing.)&lt;/p&gt;

&lt;p&gt;Not being able to find an open parking spot is one of the hidden costs of “free” or cheap street parking. There are some &lt;a href="http://www.mnn.com/lifestyle/health-well-being/blogs/free-parking-isnt-free"&gt;other&lt;/a&gt; &lt;a href="http://www.usatoday.com/tech/science/discoveries/2007-09-24-free-parking-research_N.htm"&gt;hidden&lt;/a&gt; &lt;a href="http://www.parkingday.org/"&gt;costs&lt;/a&gt; too. Because these costs are hidden, raising the price of municipal street parking has long been a politically untenable issue.&lt;/p&gt;

&lt;p&gt;So even though Google Open Spot won’t directly “make parking a breeze,” it, along with SFPark, and yes, ParkWhiz, helps comprise a rising tide organizations that are using technology to make parking more efficient. The best way for Open Spot to succeed is to make it unnecessary to use Open Spot in the first place.&lt;/p&gt;</description><link>http://tumblr.jonthornton.com/post/802211530</link><guid>http://tumblr.jonthornton.com/post/802211530</guid><pubDate>Mon, 12 Jul 2010 10:42:15 -0400</pubDate><category>ParkWhiz</category></item><item><title>This song is what a hot summer day sounds like to me.</title><description>&lt;object width="400" height="336"&gt;&lt;param name="movie" value="http://www.youtube.com/v/9thjgHGS38k&amp;rel=0&amp;egm=0&amp;showinfo=0&amp;fs=1"&gt;&lt;/param&gt;&lt;param name="wmode" value="transparent"&gt;&lt;/param&gt;&lt;param name="allowFullScreen" value="true"&gt;&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/9thjgHGS38k&amp;rel=0&amp;egm=0&amp;showinfo=0&amp;fs=1" type="application/x-shockwave-flash" width="400" height="336" allowFullScreen="true" wmode="transparent"&gt;&lt;/embed&gt;&lt;/object&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;This song is what a hot summer day sounds like to me.&lt;/p&gt;</description><link>http://tumblr.jonthornton.com/post/776993042</link><guid>http://tumblr.jonthornton.com/post/776993042</guid><pubDate>Tue, 06 Jul 2010 10:40:27 -0400</pubDate></item><item><title>hanael-assad:

So this is opening a few blocks from where I used...</title><description>&lt;img src="http://26.media.tumblr.com/tumblr_l4u9orlogQ1qzesg0o1_500.jpg"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;&lt;a href="http://hanael-assad.tumblr.com/post/754426120/so-this-is-opening-a-few-blocks-from-where-i-used" class="tumblr_blog"&gt;hanael-assad&lt;/a&gt;:&lt;/p&gt;

&lt;blockquote&gt;&lt;p&gt;So this is opening a few blocks from where I used to live. Regret regret regret.&lt;/p&gt;&lt;/blockquote&gt;

&lt;p&gt;Lose &lt;a href="http://hanael-assad.tumblr.com"&gt;a neighbor&lt;/a&gt;, gain a Shakeshack? Not a fair trade, but delicious Shackburgers do make a good consolation prize.&lt;/p&gt;</description><link>http://tumblr.jonthornton.com/post/754517880</link><guid>http://tumblr.jonthornton.com/post/754517880</guid><pubDate>Wed, 30 Jun 2010 14:24:26 -0400</pubDate></item><item><title>My first foray into mobile app development. Check it out at...</title><description>&lt;img src="http://26.media.tumblr.com/tumblr_l4dltszoHY1qaaxm3o1_500.jpg"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;My first foray into mobile app development. Check it out at &lt;a href="http://www.parkwhiz.com"&gt;&lt;a href="http://touch.parkwhiz.com"&gt;http://touch.parkwhiz.com&lt;/a&gt;&lt;/a&gt;.&lt;/p&gt;

&lt;p&gt;(And if you’re wondering where all of the reservable parking is, search for a destination like MSG, JFK, or Wrigley Field. ParkWhiz is primarily about event parking.)&lt;/p&gt;</description><link>http://tumblr.jonthornton.com/post/722521029</link><guid>http://tumblr.jonthornton.com/post/722521029</guid><pubDate>Mon, 21 Jun 2010 13:56:16 -0400</pubDate><category>ParkWhiz</category></item><item><title>A chalkboard sitting by the register. Every guest who uses a...</title><description>&lt;img src="http://29.media.tumblr.com/tumblr_l46iq1hsH71qz72ywo1_500.jpg"/&gt;&lt;br/&gt;&lt;br/&gt;&lt;blockquote&gt;&lt;p&gt;A chalkboard sitting by the register. Every guest who uses a reusable mug marks the chalkboard. Every 10th guest receives a free item.&lt;/p&gt;
&lt;p&gt;This brief description conveys the idea of Karma Cup with great economy—a no-tech, no-brainer solution that encourages consumers to use a reusable coffee cup in place of a disposable through collective reward. All that’s needed is a chalkboard and the participation of coffeehouse customers.&lt;/p&gt;
&lt;p&gt;Think of it as one big rewards card for us all. There are plenty of great reusable mugs out there, perfect for one’s unique needs. But what people really need is an incentive to make the behavior changeâ€•a free cup of coffee and a bit of peer pressure. Giving incentives to use reusable mugs doesn’t have to be costly to implement or complex to manage.&lt;/p&gt;
&lt;/blockquote&gt;</description><link>http://tumblr.jonthornton.com/post/709287284</link><guid>http://tumblr.jonthornton.com/post/709287284</guid><pubDate>Thu, 17 Jun 2010 18:10:52 -0400</pubDate><category>treehugging</category></item><item><title>Linode just gave my server 33% more RAM for free!</title><description>&lt;a href="http://blog.linode.com/2010/06/16/linode-turns-7-big-ram-increase/"&gt;Linode just gave my server 33% more RAM for free!&lt;/a&gt;: &lt;p&gt;I &lt;3 Linode&lt;/p&gt;</description><link>http://tumblr.jonthornton.com/post/704843175</link><guid>http://tumblr.jonthornton.com/post/704843175</guid><pubDate>Wed, 16 Jun 2010 12:16:00 -0400</pubDate><category>nerdyshit</category></item><item><title>Banana equivalent dose</title><description>&lt;a href="http://en.wikipedia.org/wiki/Banana_equivalent_dose"&gt;Banana equivalent dose&lt;/a&gt;: &lt;p&gt;“Many foods are naturally radioactive, and bananas are particularly so, due to the radioactive potassium-40 they contain.”&lt;/p&gt;</description><link>http://tumblr.jonthornton.com/post/697571122</link><guid>http://tumblr.jonthornton.com/post/697571122</guid><pubDate>Mon, 14 Jun 2010 10:22:39 -0400</pubDate></item><item><title>It feels weird to see other giant corporations jumping on the...</title><description>&lt;object width="400" height="336"&gt;&lt;param name="movie" value="http://www.youtube.com/v/GGcZrqP4f98&amp;rel=0&amp;egm=0&amp;showinfo=0&amp;fs=1"&gt;&lt;/param&gt;&lt;param name="wmode" value="transparent"&gt;&lt;/param&gt;&lt;param name="allowFullScreen" value="true"&gt;&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/GGcZrqP4f98&amp;rel=0&amp;egm=0&amp;showinfo=0&amp;fs=1" type="application/x-shockwave-flash" width="400" height="336" allowFullScreen="true" wmode="transparent"&gt;&lt;/embed&gt;&lt;/object&gt;&lt;br/&gt;&lt;br/&gt;&lt;p&gt;It feels weird to see other &lt;a href="http://www.pg.com/en_US/index.shtml"&gt;giant corporations&lt;/a&gt; jumping on the “Fuck BP” bandwagon.&lt;/p&gt;</description><link>http://tumblr.jonthornton.com/post/695236278</link><guid>http://tumblr.jonthornton.com/post/695236278</guid><pubDate>Sun, 13 Jun 2010 18:37:42 -0400</pubDate></item></channel></rss>
